Winan’s Reader’s Club Promotion

For this project I wanted to find a way to draw in customers who enjoy reading in a quiet place and can feel inclined to make a purchase while at the coffee shop reading. The Reader’s Club benefits some people by giving them a place to feel productive, read, and not feel entirely alone while doing so. The Reader’s Club will also offer a different book and drink for customers to try each week. These will be announced in the store and on the companies Instagram page weekly.